GolfandSales.com
CONCEPT ORIGIN...
This book is unique. The idea was developed by Peter Biadasz, a sales and marketing professional for more than 2 decades, and Matt Eidson, a former professional golfer. Through conversation, Peter and Matt came to realize that there are many similarities between the sales process and the process of preparing for, and playing in, professional golf tournaments.
They realized that drawing these comparisons would be advantageous to any salesperson who also enjoys playing golf, as well as sales managers and business owners. If you are in sales and understand the process, yet golf confounds and confuses you, then this book will illuminate the secrets to improving your golf game by utilizing the sales tools with which you are already familiar. In contrast, if you are in command of your golf game but you are not finding success in your sales career, then this book will help simplify the sales process and will soon have you winning top sales honors at your company.